The event attracted students from across ASU campuses. Kaiya King, a sophomore studying nursing in downtown Phoenix, attended ...

The Sun Devils are closing in on the Big 12 title near the end of the regular season after never winning the Pac-12.

A worrying start to the year has been put in the back of Sun Devil minds as ASU men's basketball boasts a 4-1 record.

Kansas State's Avery Johnson was blitzed constantly on passing downs, and these blitzes led to an uncharacteristic ...

An ASU student was found dead inside a garage in Chandler alongside a 17-year-old male, on Tuesday at approximately 3 a.m.

Unwinding in the Hayden Library after a long day of classes, The Young Granny Arts Club provides students with a space to ...

ASU swim and dive embraces rosters full of international talent, and the team sees benefits from its diverse group.

A big factor in that is junior running back DJ Giddens, Giddens is fourth in the Big 12 in individual rushing with 995 yards ...

"If a brand or endorsement feels inauthentic to a consumer, or if the celebrity behind it doesn't seem involved the advertisement, it won't be compelling enough for consumers to spend their money on." ...

Joey Logano secured his third NASCAR Cup Series championship win at the Phoenix Raceway on Nov. 10. Logano won the ...

Celebrity endorsements are one of the most successful marketing techniques a brand can use. So why not cut out the middle man? In recent years celebrity brands have become more prevalent, but as the ...

The ASU women's team is off to a hot start breaking four records with new talent and coaching as team chemistry and ...