Google announced plans to partner with additional agencies in the coming months and bring AI Lighthouse to Cannes, with Wong ...

VoxComm highlights intermediary models that ask agencies to pay an upfront fee or a percentage of client billings if they are ...

Lindsay Pattison, the global chief people officer of WPP and a former global media agency chief executive, will be leaving ...

According to Shilpen Savani, a partner at law firm Gunnercooke, regulatory frameworks like the Working Time Regulations ...

Content warning: This article contains mentions of violent events.

Superfans make up 15% of the US population and contribute disproportionately to music revenue. Not all fans are created equal ...

Across the year, more than 435 million magazines were circulated throughout the population, compared to the 469.5m circulated ...

Meghan Markle is once again at the center of controversy after unveiling the new name and logo for her rebranded lifestyle ...

Omnicom’s PHD maintained its top spot in the final 2024 global media league after earning around $3.6bn (£2.8bn) in net ...

VP of marketing and head of sustainability Jessica Padula discusses the coffee brand's emotional branding and how ...

“We proactively put out the bulletin in anticipation of more brands wanting to make these types of claims,” said Catherine Bate, Ad Standards president and CEO. “It’s our job as Canada’s advertising ...

On a flying visit to Germany last week digital agency Monks, together with Google, hosted a customer event called "Get real with AI". During this event, Sir Martin Sorrell, the founder and chief ...