Puma and Manchester City are understood to have made Premier League history through the finances of their brand new kit deal, formally announced on Tuesday.The German sportswear giant first became

Manchester City has just signed a monumental sponsorship deal with Puma worth over one billion euros, extending through 2035.  The German sportswear brand will

If City do end up earning £100m a season, this deal with Puma would eclipse Manchester United’s link-up with Adidas. United agreed a 10-year, £90m a season deal with the German manufacturer in July 2023, though that too is impacted by performance.