The inside story of how a CEO and a group of marketers made a last-minute change of plans that now has the Ford brand leading U.S. sales.

Nissan is reportedly negotiating a creative strategy to earn money while also helping a fellow Japanese automaker. Nissan is in talks to supply cars to Honda in the U.S., using the unused ...

Honda cancels development of its GM Ultium-based electric SUV for North America,pivoting towards hybrid vehicles amid weak EV demand and infrastructure concerns. Plans seven new plug-in hybrids by ...