NBA legend Grant Hill had several high-profile endorsements during his pro career. One of them inspired Fila’s next collaborative sneaker release. The baller appeared in several timeless Sprite ads ...

This collaboration with one of India's most celebrated cricket franchises is poised to deepen Sprite's cultural relevance and strengthen its connect with Gen Z and cricket enthusiasts. Across ...

How We Holiday is a 3-part series by Playmaker x Sprite to bring viewers into the holiday spirit with the Sprite Holiday Fam ...

The partnership, which marks the first time Sprite has tied up with a sports brand, will see a line of "fun and cool" collectibles on offer to Hong Kong consumers. Karen So, Coca-Cola marketing ...