Savvy shopper parents are snapping up this incredible Smiggle bargain, but you have to be quick as the offer ends on Sunday!

Smiggle has partnered with the Wizarding World of Harry Potter to create a truly mystical, exclusive, limited-edition collection, perfect for members of Gryffindor, Hufflepuff, Ravenclaw and Slytherin ...

Last week we announced that six new stores are set to open at intu Eldon Square including Australia’s best known children’s brand, Smiggle. The company will join designer jeweller Thomas Sabo; shoe ...

WITH kids well into the groove of the new school year we’ve teamed up with Smiggle to offer 10 lucky winners an amazing bundle of prizes worth over £100. From backpacks to stationery your kid will be ...