You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. In early 2021, Instagram's top exec, Adam Mosseri, said that he was "not yet happy" with its ...

Facebook is doing more imitation in what’s sincerest form of flattery to the massively popular TikTok app, which now has 1 billion monthly users. A little more than a year after the launch of ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Instagram is upping the ante in its attempt to get more creators posting Reels with "Bonuses" payments ...

Facebook is adding its short-form Reels videos to its core News Feed, doubling down on the feature amid intensifying competition from TikTok. To entice influencers to focus on Reels, the company will ...

Instagram Reels are coming to the main Facebook app. Starting this Wednesday, Facebook users in the US will be able to create Reels from within the app. The short-form video experience will get a ...

Instagram Reels are getting ads. The company announced today it’s launching ads in its short-form video platform and TikTok rival, Reels, to businesses and advertisers worldwide. The ads will be up to ...

Instagram is bringing ads to its short-form video service and TikTok copycat Reels, following a test. The ads will be full screen and vertical, and appear in between individual posts. They will be up ...

Instagram has added another strikingly familiar feature to Reels: the ability to add a user comment to a video (via TechCrunch). Now, if a user comments on a reel you’ve posted, tapping the “reply” ...

Leaked documents from the Facebook Papers include an internal study that compared Reels and TikTok. Instagram analyzed a study of 35 participants. It found TikTok "more appealing." Here are the key ...