When was the last time you jumped on a bandwagon and followed a graphic design trend? Let's face it, we all do it. I've seen designers who follow trends intentionally, those who do so by accident and ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Bill Kenney We hear it ...

My background is working with very well-known brands. About five years ago, I founded an agency with the purpose of taking the tools that we'd developed over the years for big brands and applying them ...

When Raleigh unveiled its new $226,000 logo late last year, many people criticized the new look. Many more asked why in the world it cost so much. Other WRAL Top Stories Rod Brown is a branding ...

EVANSVILLE – Brand new season, brand new logo. Unable to play last year because of the coronavirus pandemic, the Evansville Otters unveiled a collection of newly designed logos, giving them a fresh, ...

“Going forward, UVM will unify its brand message under a refined V logomark outlined by a shield,” wrote the University of Vermont’s strategic communications division. Image courtesy University of ...

SHEPHERDSTOWN, W.Va. — Shepherd University unveiled a new brand and logo on Monday, June 3. The branding brings the university together under a singular image across all administrative and academic ...