A good customer experience is the result of good knowledge management. Don't believe me? Here are three arguments why. To state the obvious: A good knowledge experience is one that is efficient, ...

Jargon about “personalizing content” or “unifying digital experience” speaks to technique, not the substance of an experience. Time to get real in CX. There is a terminology arms race in customer ...

Creating a good customer experience is about giving your audience what it needs. Figuring out what customers need is as simple as listening to them. The Accenture report makes the case that agencies ...

Most retailers experienced slower growth in 2023 compared to 2022. This is the case for luxury brands as well as markets including the U.K. Fewer people are going to shops, and even those who do are ...

As the global marketplace shrinks and communication channels continue to evolve, competition is heating up. Businesses can’t focus on reaching their target audience and call it a day. They also need ...

Your B2B company probably already has an appealing, highly functional website. Establishing and maintaining a Web presence that way is undoubtedly important: A site that works smoothly and looks great ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Our customers are all large enterprise brands, and the rapidly changing working landscape ...

Business leaders know that customer experience and employee experience are intertwined. If an employee is happy in their position, they’re more likley to provide better service. But while 97% of CEOs ...

An Office of Management and Budget official on Tuesday reiterated the importance of improving the federal government’s customer experience almost a year after President Joe Biden issued an executive ...

Customer service and customer experience (often referred to as CX) are two important terms that business owners and brands need to understand in order to thrive in today's competitive marketplace.

Even though enterprises believe that consistently delivering positive customer interactions is very important to business success, nearly six in 10 industry leaders say their businesses aren’t very ...

You probably have heard of those special dates on the business calendar. Think National Fun at Work Day, Employee Appreciation Day, National Bike to Work Day, or even National Salesperson Day. While ...