Brand communication is a promise a company makes to the consumer. To make sure that the right message gets across, organizations need to be able to pinpoint the most critical elements to their brand's ...

Business communication appears in many forms within an organization. Companies communicate with clients via websites, reports or periodicals. Internal communications include phones, voice mail, ...

Integrated marketing communication (IMC) combines different media to improve the results of marketing campaigns. As MMC Learning describes it, each promotional tool should work in harmony with the ...

Anna Crowe is Founder and CEO of Crowe PR, a national PR agency, as well as an Amazon best-selling author, speaker and marketing professor. As a business owner or agency professional, you’re likely ...

In my nearly 20 years of work in organization development, I’ve never heard anyone say that a leader communicated too much or too well. On the contrary, the most common improvement suggestion I’ve ...

In his role as Senior Business Development Strategist and Public Safety Senior Strategist, Houston Thomas III manages the architect and engineering process for large-scale integration projects ...