Not long ago, Christmas catalogs didn’t appear in our mailboxes until around Thanksgiving, usually just after. Now the catalog deluge starts closer to Labor Day, 2 ½ months earlier, roughly coinciding ...
For those in the magazine and catalog printing and publishing segments, the past year has been nothing short of dynamic. Although there has been considerable consolidation and downsizing, these trends ...
A certain Wall Street Journal article has been causing quite a stir lately. The article discusses the fact that big retailers such as Bonobos, IKEA, Athleta and H&M are releasing traditional print ...
No matter the size of your retail business, a catalog can help you increase sales. With high-quality images, word-processing software and a reliable color printer, there's no need for you to spend ...
NEW YORK CITY—04/27/2009—The number of print catalogs with online editions continued to grow from 8,675 to 8,894 over the last year (2008-2009), according to the ...
If you’re an archivist, take a look at some 10-year-old catalogs. Then inspect a current issue of the company’s catalog, assuming it’s still in business. Notice anything different? • Chances are ...
While it is increasingly common to find QR codes in print catalogs, the next phase in mobilizing print to enhance cross-channel experiences could be augmented reality. As consumers become more ...
Ikea has announced the official discontinuation of its print catalog after 70 years of publication, as more people than ever flock to the company’s website to browse and buy products. A retrospective ...
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