Since 1961, mass makeup brand CoverGirl has focused on making over its consumers with a range of affordable cosmetics that look just as great on as they do in the pan, but in the last month or so, all ...

Perhaps, like me, you caught the recent news reports announcing a fresh branding slogan for greater Orlando. It’s “Unbelievably Real.” It’s part of a $28.5 million marketing campaign launched by Visit ...

CoverGirl is going through a makeover. In the past few weeks, the company has beefed up its roster of ambassadors including Insecure‘s Issa Rae, celebrity chef Ayesha Curry, 69-year-old model Maye ...

Cosmetic giant CoverGirl is breaking up with its iconic "easy, breezy, beautiful" tagline. The company is taking on a totally new tone with its new slogan: "I am what I make up." CoverGirl is honing ...

Getting your Trinity Audio player ready... Forget all the headlines about eye-watering pollution in Beijing and Shanghai — the Middle Kingdom’s latest tourism slogan invites visitors to “Beautiful ...