The ‘Brand New World’ podcast is back! This episode: Apple is Cannes Lions’ Creative Marketer of the Year, and get a peek ...

But Apple saved the best for last. The new MacBook Neo ad is not only delightfully playful, but it's also a technical marvel. Featuring a MacBook being, it appears, designed and created with bare ...

Apple's TikTok ad campaign has gone down the absurdist route to promote the MacBook Neo. It's weird, but it works.

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...

Apple Maps is set to include ads in an upcoming update. Apple is reportedly preparing to introduce advertising within its Maps application, marking a significant shift in how the company aims to ...

If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...

Apple today shared a new "Blue Screen of Death" ad that appears to mock a major Windows computer outage that occurred last year, following a faulty CrowdStrike security update. Macs were unaffected, ...

Apple is getting harsh backlash related to low-quality ads on Apple News after teaming up with Taboola. Users and tech journalists say that there are more fake and AI-generated ads, even for people ...

The EU has begun looking into whether Apple Maps and Apple Ads should be designated as "gatekeepers" and subject to greater regulation (via Reuters). The App Store, iOS, and Safari were classified as ...