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Formula 1, Apple

Apple’s Formula 1 Bid Plays Long-Game For TV Sports Rights

Apple TV+ is likely to win Formula 1 TV rights in the U.S., furthering its sports long-game with dedicated, potentially niche (for now) audiences.

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Apple Expected to Win Rights to Formula 1 With $150M Bid

· 7d · on MSN

Apple eyes Formula 1 streaming rights in bid to expand its live sports lineup

21h

Apple Wants to Bring Formula 1 to Your Living Room

Apple may be ready to trade the red carpet for the racetrack. After the roaring success of its Brad Pitt-starrer F1: The ...

4d

Apple is racing toward Formula 1 streaming rights.

At the moment, ESPN has the rights. But Apple has made a made a bid “worth at least $150 million a year to stream the races ...

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